Attribution
Multi-touch marketing attribution for every team.
Overview
Attribution (formerly Attribution App) is a multi-touch attribution platform that shows revenue, visits, conversions, and ROI in a single dashboard. It integrates data from various marketing channels to map the entire customer journey and offers different attribution models to help businesses evaluate how channels and campaigns impact conversions. It is known for its quick and easy setup, especially for e-commerce businesses.
✨ Key Features
- Multi-touch attribution models (time decay, linear, position-based)
- Customer journey tracking
- CRM and ad platform integration
- ROAS reporting
- User and account-level attribution
- Cohort-based reporting
🎯 Key Differentiators
- Simple and fast setup process
- User-friendly dashboard
- Focus on providing clear, actionable insights
- Name-based attribution feature
Unique Value: Provides powerful multi-touch attribution insights through a simple, easy-to-use platform, making data-driven marketing accessible to more businesses.
🎯 Use Cases (5)
✅ Best For
- E-commerce attribution with a quick setup
- Multi-channel attribution for digital businesses
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Complex B2B attribution with long offline sales cycles
- Mobile app-focused attribution
🏆 Alternatives
Focuses on ease of use and speed to value, which can be an advantage over more complex, enterprise-focused platforms that require a lengthy implementation.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Dedicated Support (Varies tier)
🔒 Compliance & Security
💰 Pricing
✓ 14-day free trial
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